We have a brand new camera here and it’s going to help us take things to a new level. Now I’m the first to say that a camera does not make an artists anymore than a chisel makes you Michelangelo. But quality gear does help an experienced crew work that better and produce more.
We picked up the Canon C100 Cinema Camera along with a new Sennheiser wireless system for sound. We had loaned the C100 for a week and did some testing with it making the reel you see above. We simply fell for it. I love good detail and control and compared to the DLSR video we were producing this was at a new level.
The C100 beats digital SLR video not only in the simple things like ergonomics, menu features and bigger things like focus control, but it blows it away in terms of fine image quality. This camera offers us cinema grade footage and in turn we can offer that to our clients for projects. We’re taking it to the next level here at Opera Chicken and we hope you’ll follow along.
The C100 takes our existing Canon glass which gives us camera versatility
Today we take a look at the what brought about the Opera Chicken brand. We did not take the naming as lightly as you might think. Join me as I look at how we got there. In truth we almost didn’t, it was nearly named Iron Huntsman Productions. Also a fun name, but it didn’t have a great back story and you would not have remembered it. We think we made the right choice.
This is a project we just finished with footage that spans a lot of miles. You know we love to travel – I like to keep promos a bit fun and visually interesting at the same time, especially the longer ones. This one almost hits the four minute mark, but by changing the scenery and making it light hearted yet direct I think we accomplished the goal we needed for for the Seim Effects brand.
Color Fantasies 2 was the second version of a presets collection for Adobe Lightroom. It was a long time in coming and obviously a quality promo was essential to us. I started planning that long before the product was finished, which gave me a jump start and more visual variety. But ultimately it came down to pulling the story together and getting it wrapped. It’s that crunch time and really tests your experience.
I struggled for awhile on this one in making everything flow and fitting a good soundtrack. As our experience grows, so do the expectations we have for our work. We’re not new to visuals and It needed to look good. In the end I think the time paid off. This little promo really conveys what we were going for in the product and it’s really helped in the sales and promotion process.
ColorFlow was the second Aperture presets collection that Seim Effects Tools was going to be offering. Back in the days of that first set, we were not using full production promos, but it was easily determined that we should not cut corners for this new release. It was another reel filmed on location from the road using changing scenes. Much of the outdoor footage was film in California near Clear lake. We that if mixed well, changing scenes throughout a promo gives a great visual interest.
This promo is slightly different as we combined it with a tutorial video. I don’t expect you to watch the whole thing, but you’ll see the first three minutes is a regular promo film. Added on to the end of it as a screen cast showcasing the use of the product. This was done so we could feature a single video for the product. It’s a bit different as we normally separate the two. It would still be quite easy to make them separate but it’s been working well and the product has been a success.